How Matching Gift Programs Work

Companies with matching gift programs encourage their employees to donate to eligible nonprofits by offering to match their donations, often dollar for dollar or at a set ratio. This means that if an employee donates $100 to a nonprofit, their company will also donate $100, making the total contribution $200.

Benefits for Nonprofits

For nonprofits, matching gift programs offer several benefits:

• Increased Donations: Matching gifts can significantly boost fundraising efforts by doubling the amount of each donation.
• Engagement: Encourages donors to give more generously knowing their impact will be doubled by their employer.
• Corporate Partnerships: Builds relationships with corporations that support charitable giving.

How Nonprofits Can Leverage Matching Gifts

To maximize the benefits of matching gift programs, nonprofits can take the following steps:

• Communicate: Educate donors about matching gift opportunities and provide clear instructions on how to participate.
• Research: Identify companies with matching gift programs that align with your cause.
• Promote: Incorporate matching gift information into fundraising campaigns and donor communications.
• Thank: Acknowledge and thank donors and their employers for participating in matching gift programs.

By leveraging matching gift programs effectively, nonprofits can amplify their fundraising efforts and make a greater impact on their missions.